Panasonic ideas for life globe Panasonic Global About Panasonic Support
Search
Consumer | Business | Industrial
learn home Televisions Video Audio Cameras-Camcorders Phones-Fax Computers-Networking Home-Appliances Building-Products Personal-Healthcare Supplies-Accessories
Shop and Compare Learn About It Get Support
MY ACCOUNT
Share with Wi-Fi®
18x Optical Zoom
Blur-Free Photos
Digital Cameras
What's Hot What to Look For Things to Know
PRINT PAGE
What To Look For
When Buying a Digital Camera.
Benefits
Blur-free photos, every time
Intuitive technologies set up the perfect shot for you.
Powerful zoom, beautiful images
Get up close and personal with Optical Zoom.
Exquisite, detailed pictures
World-class Leica lenses capture every nuance.
The perfect shot, in any situation
20 versatile scene modes, from Portraits to Parties to Pets.
Blur-free photos, every time With Intelligent Auto Mode, perfect shots are as simple as a click of the shutter. MEGA O.I.S. (Optical Image Stabilization) eliminates the blur caused by shaky hands. Intelligent ISO senses if your subject is moving and adapts the camera's settings to keep it all in focus. Face detection technology focuses on up to 15 faces, regardless of lighting or conditions.
shop digital cameras
MEGA Optical Image Stabilization (O.I.S.)
MEGA Optical Image Stabilization (O.I.S.) is an exclusive Panasonic technology that compensates for the unintentional hand movements that occur while taking digital pictures. These hand movements can result in blurry images, particularly for zoomed-in shots. MEGA O.I.S. works when a sensor detects and identifies hand movement and then sends a signal to a microcomputer within the camera, which instantly calculates and applies the necessary compensation.
O.I.S. off: blurriness due to hand shake
O.I.S. on: clear image
Intelligent ISO
Intelligent ISO is a feature that adjusts a camera's settings to better capture moving images. If there is movement within a scene, Intelligent ISO will utilize subject-motion detection circuitry to automatically adjust the ISO setting to the appropriate virtual film speed to help prevent motion blur. Higher ISO levels allow a camera to capture more light in a given exposure time, making it easier for the camera to freeze a moving subject. All Panasonic Lumix® cameras offer Intelligent ISO.
Normal ISO Auto
Intelligent ISO
Digital Zoom
Digital Zoom is a feature found in many digital cameras and camcorders that takes a portion of the image's data and enlarges it, producing a magnification similar to the effect achieved using a telephoto lens. This process, however, is different from the magnification produced using an optical zoom, and the stronger the digital zoom, the more the image will degrade.
Optical Zoom
Digital Zoom (note blurriness)
Optical Zoom
Optical zoom is a camera feature that magnifies the size of an image through lens adjustment without degrading picture quality. This feature should not be confused with digital zoom, which performs the same function, but sacrifices resolution. Optical zoom requires the moving of a lens forward or backward.
normal image
12X Optical Zoom
Leica® Lenses
Leica® Lenses are world-renowned, high-quality optical devices produced by the German company of the same name, and showcased in Panasonic Lumix® cameras. Leica Dicomar products are manufactured using Leica-certified measuring instruments and quality assurance systems based on rigorous quality standards approved by Leica Camera AG. Leica lenses offer a variety of impressive features that combine to yield incredibly clear, detailed images and true-to-life colors.
normal lens: washed-out image
multi-coated Leica lens: clear image
16:9
16:9 is the width to height aspect ratio for widescreen television display. This means that for every 16 inches of width, a widescreen television has 9 corresponding inches of height. When displaying widescreen images, a 4:3 (standard) screen appears with blacked-out rectangles above and below the image, which is known as letterboxing.
Secure Digital (SD) Memory Cards
Secure Digital (SD) Memory Cards are a widely used format for flash memory in portable devices like digital cameras and handheld computers. When you take a picture with a digital camera, that data is stored on the camera's SD Memory Card, a postage stamp-sized flash memory drive that can be popped in and out of your camera or other compatible devices. SD cards are available in 8, 16, 32, 64, 128, 256, and 512 MB1, and 1, 2, 4, 6, 8 GB1.

Footnotes
1. One MB = one million bytes. One GB = one billion bytes. Usable capacity will be less.
SD/SDHC memory card
Verisign Secured BizRate Customer Certified (GOLD) Site