FOR IMMEDIATE RELEASE
Pat Lamb 518.692.8150 firstname.lastname@example.org
PANASONIC RELEASES LIVE UPLINK FIRMWARE OPTION FOR AG-HPX600 P2 HD CAMCORDER IN COLLABORATION WITH LIVEU
First Integrated Live Camera Solution with Uplink ‘Start-and-Stop’ Controlled
And Displayed on Camera
SECAUCUS, NJ (March 20, 2013) – Panasonic has introduced the proprietary AG-SFU603G firmware upgrade key, expanding the functionality of its AG-HPX600 P2 HD camcorder. The solution combines LiveU’s live video uplink technology with groundbreaking Panasonic acquisition equipment to deliver the first available integrated live camera solution.
The AG-SFU603G upgrade key integrates LiveU’s LU40i handheld live HD video solution with the HPX600. The expanded functionality can be activated via the firmware key after installation of the upgrade.
In addition to the standard SDI connection from the HPX600 that feeds video into the LU40i, the upgrade key provides additional communication between the HPX600 and the LiveU device by activating a USB communication interface. This USB connectivity allows the LU40i’s “start-and-stop” functionality to be controlled from the HPX600, and the device status to be displayed on the HPX600 viewfinder, so that a one-person crew can easily operate both camera and transmitter, and relay live video securely.
The AG-SFU603G firmware upgrade key is available at a suggested list price of $300.
For more information about LiveU, visit www.liveu.tv.
For more information about Panasonic professional camera products, visit www.panasonic.com/broadcast.
LiveU is the pioneer of broadcast-quality, video-over-cellular solutions that allow live video transmission (HD and SD) from any location around the world. With top-tier customers in 60+ countries, LiveU’s solutions have been used for breaking news and high-profile events, including the 2012 US Presidential Campaign, London 2012 Olympics, Hurricane Sandy, 2011 British Royal Wedding, GRAMMY Awards®, NBA and Super Bowl. From backpacks to smartphones, LiveU offers a complete range of devices for live video coverage. LiveU’s solutions include multiple 4G LTE/3G, HSPA+, WiMAX and Wi-Fi cellular links, which are optimized for maximum video quality based on the available network conditions.
Panasonic Solutions for Business
Built on a celebrated engineering foundation, Panasonic architects business technology solutions that help build a better world. Customers in government, healthcare, production, education and a wide variety of commercial enterprises, large and small, depend on integrated solutions from Panasonic to help them acquire, manage and interpret the information that drives innovation. The complete suite of Panasonic solutions addresses unified business communications, mobile computing, security and surveillance systems, retail information systems, office productivity solutions, high definition visual conferencing, projectors, professional displays and HD video production. As a result of its commitment to R&D, manufacturing and quality control, Panasonic engineers reliable and long-lasting solutions as a partner for continuous improvement. Panasonic solutions for business are delivered by Panasonic System Communications Company of North America, which is a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: PC).
All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic solutions for business can be obtained by calling 877-803-8492 or at www.panasonic.com.
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