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For Immediate Release

 

PANASONIC ANNOUNCES THE PREMIUM DESIGN SERIES, AN EXPANSION TO ITS CORDLESS PHONE LINEUP

The New 2014 Premium Design Series Models Offer Sophisticated, Modern Designs, Coupled with Unique Communication Features

 

Las Vegas, NV (January 6, 2014) – Panasonic Consumer Electronics Company today announced the new Premium Design Series of cordless telephones.  Four models in the new series, the KX-PRW120, KX-PRW130, KX-PRS120 and KX-PRX120, offer an array of convenient features with a slim and stylish design for landline phone users. The KX-PRW120 and KX-PRW130 models are now available for preorder online at shop.panasonic.com. 

 

“The new Panasonic Premium Design Series is sure to change the way people think about traditional landlines,” said Jhun Kim, Senior Product Manager, Home Appliance Group. “We have raised the bar with our sophisticated, yet modern design schemes and have packed these new models with unique features to enhance the home or small business communication experience.”

 

The Panasonic Premium Design Series’ leading models, the KX-PRW120 and the KX-PRW130, include a Smartphone Connect feature, which requires a home Wi-Fi connection that allows consumers to make and receive landline calls throughout the home using their smartphone or tablet. As an added benefit, the Panasonic KX-PRW120 or KX-PRW130 handset can also be used as a home intercom in combination with smartphone or tablet devices. Consumers can easily transfer an incoming outside landline call to their smart device or set up a conference call between the handset, smartphone and another party. Users can also transfer images, up to two wallpapers and up to thirty ringtones with a one minute audio file size capacity, from the smartphone or tablet to each handset as a customization feature. The Panasonic KX-PRW120/130 is expandable up to six DECT handsets and can be registered on up to four smartphones or tablets. 

 

The Panasonic KX-PRW120 was designed with a unique lay-down style for an easy grab-and-grip and comfortable one hand or hands-free operation. The phone’s magnetic adaptor allows the handset to securely sit in place on the base so it can be placed on the countertop

 

The Panasonic KX-PRW130 shares the same features as the KX-PRW120, except, the PRW120’s handset sits upright position on the base unit.

 

The Panasonic KX-PRS120 has a slim, compact design to fit perfectly in a modern home environment. The ergonomically shaped handset offers users a secure grip and also allows for a user to utilize for a hands-free conversation.

 

The KX-PRW120/130 and KX-PRS120 were designed for comfort and clarity equipped with a 2.2 inch TFT (QVGA) Color LCD screen that displays a new graphic user menu. Each handset features a simplified keypad layout with big buttons for ease-of use. Additionally, for excellent performance, these models have Panasonic’s unique features including, noise reduction that reduces the background noise at the other end of a conversation, talking caller ID that announces who is calling and an advanced answering machine system that sends a sound alert to the base unit or SMS alert to the pre-registered smartphones when a message is received.

 

Designed to resemble a smartphone, the new Panasonic KX-PRX120 works both as a traditional landline phone and smartphone using the Android 4.0 operating system offering users flexibility for communicating in the home or small office. The large 3.5” TFT Color LED touch screen displays a graphic user interface that is easy to read. The model’s lightweight and compact style allows users to easily carry the handset around the home as far as 300 feet away from the base unit. The Panasonic KX-PRX120 is expandable up to six handsets and can also be registered with any GAP supported DECT handset.

 

The Panasonic KX-PRX120 is WiFi-enabled supporting the Google Play store that allows consumers to download their favorite applications, access social networks or share a photo album with family and friends. Additionally, the phone’s multi-function tool offers a variety of applications to access a music player or alarm clock and browse the internet.

 

Aside from the conventional voice phone experience, the Panasonic KX-PRX120 can also be used as a video phone via Skype using the built-in 0.3 Megapixel camera on the front of the phone. In addition to video communication, users can enjoy other types of communication including E-mail, SNS and schedule sharing on Google Calendar.

 

The model also supports Panasonic’s optional key detector, which easily attaches to commonly misplaced items, like keys.  The key detector activates a beeping noise to help locate the lost item if the feature is selected on the handset’s user menu.

 

Each model in the new Premium Design Series features superb sound quality with an improved error correction system and extended transmission range for clear, interruption-free voice conversations.  The Panasonic KX-PRW120/130 and KX-PRS120 feature a customized sound system that enables a user to adjust the pitch of voices on the phone so they can enjoy smooth and clear conversations.

 

Additional features of the Panasonic KX-PRW120/130 and KX-PRS120 include:

  • One Touch Eco Mode- one touch button that reduces signal output.
  • Advanced Answering Machine
  • Section Key Layout
  • Incoming/Outgoing Call Barring- to reduce unwanted calls
  • Talking Caller ID
  • Call Block up to 100 numbers
  • Baby Monitor – this works when you have an additional handset in the baby’s room, you can listen to the baby through another handset in another room.  In the case of the KX- PRW models, smartphone or tablet can be used instead of additional handset.
  • Phonebook Entries (KX-PRW120- up to 500, KX-PRS120-up to 300) 

Additional features of the KX-PRX120 include:

 

  • microSD Card Slot on Handset
  • micro USB Charging Port
  • Advanced Alarm Clock
  • Call Block up to 100 numbers
  • Caller ID
  • Answering Machine- up to 40 recording minutes

 

The KX-PRW120 and KX-PRW130 models are now available for preorder online at shop.panasonic.com.  For additional product information please visit www.Panasonic.com/CES or Panasonic’s home microsite (www.home.panasonic.com).

 

 

About Panasonic Consumer Electronics Company

Based in Newark, NJ, Panasonic Consumer Electronics Company is a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation. The company offers a wide range of consumer solutions including products from VIERA Smart Life+ Screens, Blu-ray players, LUMIX Digital Cameras, Camcorders, Home Audio, Cordless Phones, Home Appliances, Wellness, Personal Care and Dental Care products and more. In Interbrand’s 2013 Annual “Best Global Green Brands” report, the Panasonic brand ranked number four, the highest ranked electronics brand in the report. (http://bit.ly/17ezCDI).

 

To learn more about the company’s products, visit shop.panasonic.com. Follow Panasonic on Twitter @panasonicUSA; additional company information for journalists is also available at www.panasonic.com/pressroom.

 

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Editorial Contacts

Kaianna Sessoms                       201-348-7135              kaianna.sessoms@us.panasonic.com

Lori Chiazzo (Panasonic)             201-392-4178              lori.chiazzo@us.panasonic.com

Kim Thornton (Cohn & Wolfe)      212-798-9859              kim.thornton@cohnwolfe.com
 
 
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